Jamco America, Inc. has recently announced an exciting partnership with Alaska Airlines and SEKISUI KYDEX to develop a groundbreaking modular and textured branding panel for Alaska Airlines aircraft. This innovative partnership aims to revolutionize the way airlines showcase their brand elements within the cabin environment.
Inspired by the Spirit of the North, this new branding panel adds a touch of modern heritage to Alaska Airlines’ cabins. This design choice pays homage to the airline’s roots in the Pacific Northwest, creating a unique and immersive experience for passengers.
Crafted from custom-colored KYDEX® Thermoplastic, the bulkhead panels are both durable and recyclable. This material choice ensures they can withstand high foot traffic and wear typical in aircraft cabins while maintaining an elegant appearance. Utilizing a pressure-forming technique, Jamco America has created a visually striking and textured surface that enhances Alaska Airlines’ Aura Lines through debossing.
The modular design of these panels offers practical benefits for airlines. They can be easily maintained and replaced if damaged, making them ideal for the demanding aviation environment. Additionally, compared to typical laminate solutions, these new panels provide a more textured and visually appealing surface, significantly enhancing the cabin’s overall aesthetic.
This partnership exemplifies how rapid prototyping and remote teamwork can overcome logistical challenges, even during the COVID-19 pandemic. The collaboration highlights innovative solutions in the airline industry, focusing on both passenger experience and brand identity while aligning with the growing emphasis on sustainability through recyclable materials.
In this way, Jamco America, Alaska Airlines, and SEKISUI KYDEX are setting a new standard for aircraft interiors, combining brand identity with passenger comfort and practicality.